{"id":63997,"date":"2025-10-03T15:36:06","date_gmt":"2025-10-03T15:36:06","guid":{"rendered":"https:\/\/www.tappx.com\/?post_type=cpt_events&#038;p=63997"},"modified":"2025-10-03T15:37:52","modified_gmt":"2025-10-03T15:37:52","slug":"tv-rise-2025","status":"publish","type":"cpt_events","link":"https:\/\/www.tappx.com\/es\/eventos\/tv-rise-2025","title":{"rendered":"TV Rise 2025"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">TV Rise 2025 se celebrar\u00e1 del 21 al 23 de octubre en Lisboa. Concebido como un foro de liderazgo de tres d\u00edas en formato \u00edntimo, el evento re\u00fane a altos ejecutivos de marcas, agencias, cadenas de televisi\u00f3n, operadores y compa\u00f1\u00edas de tecnolog\u00eda publicitaria para debatir sobre el futuro de la publicidad en televisi\u00f3n conectada. El programa aborda temas como la adopci\u00f3n de lo program\u00e1tico, el impacto de la IA en v\u00eddeo y CTV, las estrategias de los broadcasters, la integraci\u00f3n de retail y commerce media, la medici\u00f3n de la efectividad de las campa\u00f1as y las soluciones de datos e identidad. El formato est\u00e1 dise\u00f1ado para fomentar la colaboraci\u00f3n y la construcci\u00f3n de relaciones entre los principales actores globales del ecosistema CTV.<\/p>\n","protected":false},"excerpt":{"rendered":"TV Rise 2025 se celebrar\u00e1 del 21 al 23 de octubre en Lisboa. Concebido como un foro de liderazgo de tres d\u00edas en formato \u00edntimo, el evento re\u00fane a altos ejecutivos de marcas, agencias, cadenas de televisi\u00f3n, operadores y compa\u00f1\u00edas de tecnolog\u00eda publicitaria para debatir sobre el futuro de la publicidad en televisi\u00f3n conectada. El&#8230; <a class=\"view-article\" href=\"https:\/\/www.tappx.com\/es\/eventos\/tv-rise-2025\">View Article<\/a>","protected":false},"featured_media":63872,"parent":0,"menu_order":0,"template":"","tax_category_events":[859,861],"tax_localizacion":[653],"tax_organizacion":[925],"tax_brand_events":[849,850,847,848],"class_list":["post-63997","cpt_events","type-cpt_events","status-publish","has-post-thumbnail","hentry","tax_category_events-ctv-es","tax_category_events-tecnologia","tax_localizacion-portugal-es","tax_organizacion-video-week"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>TV Rise 2025 | Tappx<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.tappx.com\/es\/eventos\/tv-rise-2025\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"TV Rise 2025 | Tappx\" \/>\n<meta property=\"og:description\" content=\"TV Rise 2025 se celebrar\u00e1 del 21 al 23 de octubre en Lisboa. 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