{"id":62768,"date":"2025-06-30T15:52:46","date_gmt":"2025-06-30T15:52:46","guid":{"rendered":"https:\/\/www.tappx.com\/?p=62768"},"modified":"2025-06-30T16:25:50","modified_gmt":"2025-06-30T16:25:50","slug":"guia-sencilla-sobre-global-placement-id-gpid","status":"publish","type":"post","link":"https:\/\/www.tappx.com\/es\/blog\/guia-sencilla-sobre-global-placement-id-gpid","title":{"rendered":"Gu\u00eda sencilla sobre Global Placement ID (GPID)"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>La funci\u00f3n GPID ayuda a los editores y anunciantes a identificar las ubicaciones de anuncio de forma inequ\u00edvoca en toda la cadena de suministro.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Antes del GPID, las distintas plataformas ten\u00edan problemas para identificar la ubicaci\u00f3n de un anuncio, al utilizar sus propios par\u00e1metros y c\u00f3digos no estandarizados, generando confusi\u00f3n e ineficiencia para los anunciantes al momento de comprar un espacio publicitario.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Con GPID, el editor asigna un c\u00f3digo \u00fanico a cada anuncio, que permanece invariable independientemente de la plataforma publicitaria utilizada. Esto facilita en gran medida a las empresas el comparar, comprar y analizar las ubicaciones de anuncios en internet, lo que se traduce en una inversi\u00f3n m\u00e1s inteligente y mejores resultados.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>\u00bfQu\u00e9 es GPID?<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">El GPID (Global Placement ID, o Identificador Global de Ubicaci\u00f3n) es un c\u00f3digo un\u00edvoco que identifica claramente una ubicaci\u00f3n de espacio publicitario espec\u00edfica (por ejemplo, un banner en la portada de un sitio web o en una aplicaci\u00f3n) sin importar qu\u00e9 tecnolog\u00eda o plataforma se est\u00e9 usando.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Este identificador lo define el propietario del medio y permanece igual durante todo el proceso publicitario, lo que permite a los compradores reconocer siempre el mismo espacio.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>\u00bfC\u00f3mo funciona?<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Cuando un espacio publicitario se ofrece en subasta (por ejemplo, en una p\u00e1gina web):<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>El editor incluye el GPID dentro del campo imp.ext.gpid en la solicitud de puja (OpenRTB).<\/li>\n\n\n\n<li>Este c\u00f3digo viaja por todas las plataformas de venta (SSP) e integraciones de header bidding.<\/li>\n\n\n\n<li>Todos los compradores (DSPs) reciben ese mismo GPID en las distintas subastas.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">As\u00ed, todos ven el mismo c\u00f3digo y saben con exactitud de qu\u00e9 ubicaci\u00f3n se trata.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>\u00bfPor qu\u00e9 es importante para los compradores?<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Para los anunciantes, el GPID permite:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>M\u00e1s transparencia: <\/strong>saben exactamente en qu\u00e9 lugar aparecer\u00e1n sus anuncios.<\/li>\n\n\n\n<li><strong>M\u00e1s granularidad en los datos:<\/strong> pueden analizar qu\u00e9 ubicaciones funcionan mejor (clics, vistas, conversiones).<\/li>\n\n\n\n<li><strong>M\u00e1s eficiencia:<\/strong> pueden elegir el mejor camino para llegar al mismo espacio (optimizaci\u00f3n de ruta o <em>Supply Path Optimization<\/em>).<\/li>\n\n\n\n<li><strong>Mayor control:<\/strong> pueden tomar decisiones m\u00e1s inteligentes y obtener mejores resultados.<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>\u00bfPor qu\u00e9 es esencial para los publishers?<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Para los publishers, implementar GPID puede aumentar la competencia por su inventario (lo que potencialmente eleva los ingresos) al hacer que sus espacios publicitarios sean m\u00e1s atractivos para los anunciantes, quienes prefieren ubicaciones claramente identificadas. Adem\u00e1s, algunos DSPs solo participan en subastas que incluyen GPID, lo que permite acceder a una mayor demanda y mejorar el rendimiento general del inventario.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Su impacto en el medio ambiente<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Tanto para compradores como para vendedores, el uso de GPID mejora la eficiencia en toda la cadena de suministro al eliminar inventario de bajo rendimiento y evitar el procesamiento de solicitudes redundantes.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Esto reduce el consumo de energ\u00eda y las emisiones de carbono, al disminuir la cantidad de datos procesados e intercambiados, promoviendo as\u00ed una forma m\u00e1s sostenible de hacer publicidad digital.&nbsp;&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Ejemplo<\/strong><\/h4>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td>{\u00a0<br>\u00abimp\u00bb: [{\u00a0\u00a0<br>\u00abext\u00bb: {\u00a0\u00a0\u00a0<br>\u00abgpid\u00bb: \u00ab123456\/unique-placement-name\u00bb\u00a0\u00a0<br>}\u00a0<br>}]<br>}<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Consejos de implementaci\u00f3n<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Emplea una estructura clara para describir el lugar del anuncio (como: pagina\/seccion\/posici\u00f3n).<\/li>\n\n\n\n<li>No repitas datos que ya est\u00e1n en otras partes de la solicitud (por ejemplo: el sitio web o el tipo de anuncio).<\/li>\n\n\n\n<li>Utiliza nombres descriptivos en lugar de c\u00f3digos o n\u00fameros.<\/li>\n\n\n\n<li>Usa separadores (como \/) para organizar la informaci\u00f3n del nombre.<\/li>\n\n\n\n<li>Aseg\u00farate de que todos usen el mismo formato siempre.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Descarga nuestra gu\u00eda en PDF \u2b07\ufe0f<\/strong><\/h2>\n\n\n\n<div data-wp-interactive=\"core\/file\" class=\"wp-block-file\"><object data-wp-bind--hidden=\"!state.hasPdfPreview\" hidden class=\"wp-block-file__embed\" data=\"https:\/\/www.tappx.com\/wp-content\/uploads\/2025\/06\/tappx-guia-sencilla-sobre-el-global-placement-id.pdf\" type=\"application\/pdf\" style=\"width:100%;height:600px\" aria-label=\"Incrustado de Tappx - Gu\u00eda sencilla sobre el Global Placement ID.\"><\/object><a id=\"wp-block-file--media-e6e95a7a-8d69-4ebd-8a3a-c8a6c0d7d6b5\" href=\"https:\/\/www.tappx.com\/wp-content\/uploads\/2025\/06\/tappx-guia-sencilla-sobre-el-global-placement-id.pdf\">Tappx &#8211; Gu\u00eda sencilla sobre el Global Placement ID<\/a><a href=\"https:\/\/www.tappx.com\/wp-content\/uploads\/2025\/06\/tappx-guia-sencilla-sobre-el-global-placement-id.pdf\" class=\"wp-block-file__button wp-element-button\" download aria-describedby=\"wp-block-file--media-e6e95a7a-8d69-4ebd-8a3a-c8a6c0d7d6b5\">Download<\/a><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"La funci\u00f3n GPID ayuda a los editores y anunciantes a identificar las ubicaciones de anuncio de forma inequ\u00edvoca en toda la cadena de suministro. Antes del GPID, las distintas plataformas ten\u00edan problemas para identificar la ubicaci\u00f3n de un anuncio, al utilizar sus propios par\u00e1metros y c\u00f3digos no estandarizados, generando confusi\u00f3n e ineficiencia para los anunciantes&#8230; <a class=\"view-article\" href=\"https:\/\/www.tappx.com\/es\/blog\/guia-sencilla-sobre-global-placement-id-gpid\">View Article<\/a>","protected":false},"author":7,"featured_media":62762,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[126],"tags":[],"class_list":["post-62768","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-monetizacion"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Gu\u00eda sencilla sobre Global Placement ID (GPID) | Tappx<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.tappx.com\/es\/blog\/guia-sencilla-sobre-global-placement-id-gpid\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Gu\u00eda sencilla sobre Global Placement ID (GPID) | Tappx\" \/>\n<meta property=\"og:description\" content=\"La funci\u00f3n GPID ayuda a los editores y anunciantes a identificar las ubicaciones de anuncio de forma inequ\u00edvoca en toda la cadena de suministro. Antes del GPID, las distintas plataformas ten\u00edan problemas para identificar la ubicaci\u00f3n de un anuncio, al utilizar sus propios par\u00e1metros y c\u00f3digos no estandarizados, generando confusi\u00f3n e ineficiencia para los anunciantes... View Article\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.tappx.com\/es\/blog\/guia-sencilla-sobre-global-placement-id-gpid\" \/>\n<meta property=\"og:site_name\" content=\"Tappx\" \/>\n<meta property=\"article:published_time\" content=\"2025-06-30T15:52:46+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-30T16:25:50+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.tappx.com\/wp-content\/uploads\/2025\/06\/gpid.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1054\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Daniela Hern\u00e1ndez\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.tappx.com\\\/es\\\/blog\\\/guia-sencilla-sobre-global-placement-id-gpid#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.tappx.com\\\/es\\\/blog\\\/guia-sencilla-sobre-global-placement-id-gpid\"},\"headline\":\"Gu\u00eda sencilla sobre Global Placement ID (GPID)\",\"datePublished\":\"2025-06-30T15:52:46+00:00\",\"dateModified\":\"2025-06-30T16:25:50+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.tappx.com\\\/es\\\/blog\\\/guia-sencilla-sobre-global-placement-id-gpid\"},\"wordCount\":605,\"publisher\":{\"@id\":\"https:\\\/\\\/www.tappx.com\\\/es#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.tappx.com\\\/es\\\/blog\\\/guia-sencilla-sobre-global-placement-id-gpid#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.tappx.com\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/gpid.png\",\"articleSection\":[\"Monetizaci\u00f3n\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.tappx.com\\\/es\\\/blog\\\/guia-sencilla-sobre-global-placement-id-gpid\",\"url\":\"https:\\\/\\\/www.tappx.com\\\/es\\\/blog\\\/guia-sencilla-sobre-global-placement-id-gpid\",\"name\":\"Gu\u00eda sencilla sobre Global Placement ID (GPID) | Tappx\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.tappx.com\\\/es#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.tappx.com\\\/es\\\/blog\\\/guia-sencilla-sobre-global-placement-id-gpid#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.tappx.com\\\/es\\\/blog\\\/guia-sencilla-sobre-global-placement-id-gpid#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.tappx.com\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/gpid.png\",\"datePublished\":\"2025-06-30T15:52:46+00:00\",\"dateModified\":\"2025-06-30T16:25:50+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.tappx.com\\\/es\\\/blog\\\/guia-sencilla-sobre-global-placement-id-gpid#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.tappx.com\\\/es\\\/blog\\\/guia-sencilla-sobre-global-placement-id-gpid\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/www.tappx.com\\\/es\\\/blog\\\/guia-sencilla-sobre-global-placement-id-gpid#primaryimage\",\"url\":\"https:\\\/\\\/www.tappx.com\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/gpid.png\",\"contentUrl\":\"https:\\\/\\\/www.tappx.com\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/gpid.png\",\"width\":1920,\"height\":1054},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.tappx.com\\\/es\\\/blog\\\/guia-sencilla-sobre-global-placement-id-gpid#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.tappx.com\\\/es\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Gu\u00eda sencilla sobre Global Placement ID (GPID)\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.tappx.com\\\/es#website\",\"url\":\"https:\\\/\\\/www.tappx.com\\\/es\",\"name\":\"Tappx\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.tappx.com\\\/es#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.tappx.com\\\/es?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.tappx.com\\\/es#organization\",\"name\":\"Tappx\",\"url\":\"https:\\\/\\\/www.tappx.com\\\/es\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/www.tappx.com\\\/es#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"\",\"contentUrl\":\"\",\"caption\":\"Tappx\"},\"image\":{\"@id\":\"https:\\\/\\\/www.tappx.com\\\/es#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Gu\u00eda sencilla sobre Global Placement ID (GPID) | Tappx","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.tappx.com\/es\/blog\/guia-sencilla-sobre-global-placement-id-gpid","og_locale":"es_ES","og_type":"article","og_title":"Gu\u00eda sencilla sobre Global Placement ID (GPID) | Tappx","og_description":"La funci\u00f3n GPID ayuda a los editores y anunciantes a identificar las ubicaciones de anuncio de forma inequ\u00edvoca en toda la cadena de suministro. Antes del GPID, las distintas plataformas ten\u00edan problemas para identificar la ubicaci\u00f3n de un anuncio, al utilizar sus propios par\u00e1metros y c\u00f3digos no estandarizados, generando confusi\u00f3n e ineficiencia para los anunciantes... View Article","og_url":"https:\/\/www.tappx.com\/es\/blog\/guia-sencilla-sobre-global-placement-id-gpid","og_site_name":"Tappx","article_published_time":"2025-06-30T15:52:46+00:00","article_modified_time":"2025-06-30T16:25:50+00:00","og_image":[{"width":1920,"height":1054,"url":"https:\/\/www.tappx.com\/wp-content\/uploads\/2025\/06\/gpid.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Daniela Hern\u00e1ndez","Tiempo de lectura":"3 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.tappx.com\/es\/blog\/guia-sencilla-sobre-global-placement-id-gpid#article","isPartOf":{"@id":"https:\/\/www.tappx.com\/es\/blog\/guia-sencilla-sobre-global-placement-id-gpid"},"headline":"Gu\u00eda sencilla sobre Global Placement ID (GPID)","datePublished":"2025-06-30T15:52:46+00:00","dateModified":"2025-06-30T16:25:50+00:00","mainEntityOfPage":{"@id":"https:\/\/www.tappx.com\/es\/blog\/guia-sencilla-sobre-global-placement-id-gpid"},"wordCount":605,"publisher":{"@id":"https:\/\/www.tappx.com\/es#organization"},"image":{"@id":"https:\/\/www.tappx.com\/es\/blog\/guia-sencilla-sobre-global-placement-id-gpid#primaryimage"},"thumbnailUrl":"https:\/\/www.tappx.com\/wp-content\/uploads\/2025\/06\/gpid.png","articleSection":["Monetizaci\u00f3n"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/www.tappx.com\/es\/blog\/guia-sencilla-sobre-global-placement-id-gpid","url":"https:\/\/www.tappx.com\/es\/blog\/guia-sencilla-sobre-global-placement-id-gpid","name":"Gu\u00eda sencilla sobre Global Placement ID (GPID) | Tappx","isPartOf":{"@id":"https:\/\/www.tappx.com\/es#website"},"primaryImageOfPage":{"@id":"https:\/\/www.tappx.com\/es\/blog\/guia-sencilla-sobre-global-placement-id-gpid#primaryimage"},"image":{"@id":"https:\/\/www.tappx.com\/es\/blog\/guia-sencilla-sobre-global-placement-id-gpid#primaryimage"},"thumbnailUrl":"https:\/\/www.tappx.com\/wp-content\/uploads\/2025\/06\/gpid.png","datePublished":"2025-06-30T15:52:46+00:00","dateModified":"2025-06-30T16:25:50+00:00","breadcrumb":{"@id":"https:\/\/www.tappx.com\/es\/blog\/guia-sencilla-sobre-global-placement-id-gpid#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.tappx.com\/es\/blog\/guia-sencilla-sobre-global-placement-id-gpid"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.tappx.com\/es\/blog\/guia-sencilla-sobre-global-placement-id-gpid#primaryimage","url":"https:\/\/www.tappx.com\/wp-content\/uploads\/2025\/06\/gpid.png","contentUrl":"https:\/\/www.tappx.com\/wp-content\/uploads\/2025\/06\/gpid.png","width":1920,"height":1054},{"@type":"BreadcrumbList","@id":"https:\/\/www.tappx.com\/es\/blog\/guia-sencilla-sobre-global-placement-id-gpid#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.tappx.com\/es"},{"@type":"ListItem","position":2,"name":"Gu\u00eda sencilla sobre Global Placement ID (GPID)"}]},{"@type":"WebSite","@id":"https:\/\/www.tappx.com\/es#website","url":"https:\/\/www.tappx.com\/es","name":"Tappx","description":"","publisher":{"@id":"https:\/\/www.tappx.com\/es#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.tappx.com\/es?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/www.tappx.com\/es#organization","name":"Tappx","url":"https:\/\/www.tappx.com\/es","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.tappx.com\/es#\/schema\/logo\/image\/","url":"","contentUrl":"","caption":"Tappx"},"image":{"@id":"https:\/\/www.tappx.com\/es#\/schema\/logo\/image\/"}}]}},"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/www.tappx.com\/wp-content\/uploads\/2025\/06\/gpid.png","_links":{"self":[{"href":"https:\/\/www.tappx.com\/es\/wp-json\/wp\/v2\/posts\/62768","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.tappx.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.tappx.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.tappx.com\/es\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.tappx.com\/es\/wp-json\/wp\/v2\/comments?post=62768"}],"version-history":[{"count":0,"href":"https:\/\/www.tappx.com\/es\/wp-json\/wp\/v2\/posts\/62768\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.tappx.com\/es\/wp-json\/wp\/v2\/media\/62762"}],"wp:attachment":[{"href":"https:\/\/www.tappx.com\/es\/wp-json\/wp\/v2\/media?parent=62768"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.tappx.com\/es\/wp-json\/wp\/v2\/categories?post=62768"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.tappx.com\/es\/wp-json\/wp\/v2\/tags?post=62768"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}