TV Rise 2025 will take place on 21–23 October in Lisbon. Conceived as an intimate three-day leadership forum, the event brings together senior executives from brands, agencies, broadcasters, TV operators, and ad tech companies to discuss the future of connected TV advertising. The program covers topics such as programmatic adoption, the impact of AI on video and CTV, broadcaster strategies, retail and commerce media integration, measurement of campaign effectiveness, and data and identity solutions. The format emphasizes collaboration and relationship building among key global players in the CTV ecosystem.
Assigned categories: CTV, Technology
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