PM NxtBigThing will take place on 5 November 2025 in Madrid. Now in its second edition, the event focuses on how artificial intelligence is transforming the advertising industry through advanced automation, real-time measurement, and new creative applications. Experts and innovators will explore generative models, predictive analytics, hyper-focused personalization, cloud-based AI infrastructure, privacy and compliance, and the future technological outlook of AI in advertising.
Assigned categories: Advertisers, Publishers, Technology
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