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Monetization

Tappx is a powerful programmatic monetization platform for mobile applications. 

Our advanced in-app bidding technology connects your app inventory with thousands of bidders across the world and runs an unbiased real-time auction. While all the demand sources bid on your inventory simultaneously, our technology maximizes your revenue by ensuring that the highest bid always wins.

Our proprietary technology and straightforward dashboard allow you to have full control of your apps’ monetization, get all the required data to optimize performance and set the CPM floors you want by ad unit and GEO group. 

The guides below will help you navigate Tappx SDK mobile integration and will provide tools and tips to start using our platform. 

Our technology was created specifically for mobile environments (in-app and mobile web), nevertheless, our SSP also supports other platforms, such as desktop web and OTT/CTV. To monetize your web or OTT inventory, please get in touch with our team through our contact form [here].

To start monetizing, create a Tappx account and integrate our SDK. 

Setting up Tappx Account:  

To get started with Tappx, first, you have to set up a Tappx account on our dashboard. 

Tappx dashboard gives you a convenient way to manage your ad inventory. Not only does it provide you with all the data you may need to track your performance but it allows you to have full control of your traffic monetization by setting different CPM floors for different ad units and GEO groups. 

If you’re using cross-promotion, Tappx dashboard will give you data on performance by application, campaign, and location, and allows you to put together engaging ad creatives using a selection of templates. 

Step1: Create an account

Follow these steps to create an account:

1. Go to: https://dashboard.tappx.com/signup 
2. Add required details (you will only need your name, email address and password) and click Join Now
3. You’re signed up!  

Step 2: Add your app

Once you are in your dashboard, you can check the onboarding journey, which will guide you through the process of adding your apps on our platform step-by-step. 

Click here to access onboarding journeys:  https://dashboard.tappx.com/onboarding 

Alternatively, follow the instructions below on how to add your app to the dashboard:

1. Go to the Applications section on the left-hand menu
2. Click “Add an app” 
3. Choose your app’s operating system
4. Add your app’s name and your Market URL or Apple bundle ID
5. Click “Add an app”
6. Integrate Tappx SDK. For different options on how to do it, jump to a relevant integration section. 

Important: you need to add separate apps for each operating system. For example, if your app has both iOS and Android versions, you have to add one app for Android and one app for iOS.

Tappx platform supports multiple platforms such as mobile web and CTV inventory, however, these guides only walk you through mobile app integration. To start monetizing mobile web or OTT inventory, please get in touch with our team who will qualify your inventory and will help you with integration. (Link to contact forms) 

Step 3: Get your app’s Tappx key

When integrating Tappx SDK, you will need to add a Tappx key, which is assigned to each app added to our platform. It allows you to identify the app you want to integrate and request ads for. 

Make sure to have it ready before you start technical integration.

To find the Tappx key:

1. Log in to your dashboard
2. Go to the Applications section on the left-hand side menu
3. Click Explore Applications
4. Copy your Tappx key of the app you want to integrate from the table.

IMPORTANT: if your app is available in different operating systems (Android and iOS), you will need a different Tappx key for each OS.