Video Subscription Service Platform

HTML5 OTT/CTV

Standard for configuring and presenting content on the World Wide Web.

HbbTV OTT/CTV

Hybrid Broadcast Broadband Television es el estándar para visualizar páginas web CE-HTML (Consumer Electronics HTML) a través de un dispositivo. A menudo, estas páginas contienen información adicional sobre el programa que se está viendo, como marcadores deportivos, un espacio de televisión relacionado o un menú con acceso a otro contenido. El sistema HbbTV permite, igualmente, que la televisión sea interactiva, ya que los espectadores pueden votar en tiempo real por los personajes de un programa o participar en encuestas.

Technology

MPEG OTT/CTV

Stands for Moving Picture Experts Group. Group of specialists created by the international organization ISO to formulate standards in the compression and transmission of digital audio and video information.

Technology

Dolby Digital Plus OTT/CTV

Multichannel digital audio storage and transport compression scheme. It is also known as Enhanced AC-3 (DD +, E-AC-3 or EC-3).

Technology

RTMP OTT/CTV

Stands for Real Time Messaging Protocol. System developed for the high performance transmission of audio, video and data over the Internet between Flash-based platform technologies, such as Flash Player and Adobe AIR, and the server.
Example: A live broadcast can be transferred to the RTMP server and, via CDN and a compatible online video player, the broadcast is played back on user devices.

Technology

Intelligent OTT OTT/CTV

OTT service that uses artificial intelligence to follow the consumption of users and, using this knowledge, makes suggestions based on their habits.

Technology

Streaming / Streaming On Demand OTT/CTV

Type of audiovisual consumption in which users can immediately view content through the Internet, without previously downloading it.

Technology

OTT Infrastructure OTT/CTV

Physical and organizational elements necessary to operate an OTT service, such as internet connectivity, devices, screens, etc.

Technology