Streaming / Streaming On Demand

Type of audiovisual consumption in which users can immediately view content through the Internet, without previously downloading it.

Technology

More terms of Technology

Digital television OTT/CTV

Transmission of television and audio images by encoding video and audio to digital formats. It mainly uses the MPEG data compression standard. However, depending on the area of application, there are several standards: DVB-T - which is the European standard for digital television. ATSC - The American digital television standard. ISDB: the Japanese standard for digital television. DTMB: the Chinese standard for digital television.

Technology

Closed Captioning OTT/CTV

Transcription of the dialogue in the audio channel of a video that is reproduced simultaneously with said video.

Technology

Aspect ratio OTT/CTV

Ratio of width to height of a screen. The NTSC standard uses a 4: 3 ratio that is closest to a square, and HD televisions most often use a 16: 9 wide format.

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AI (Artificial Intelligence) OTT/CTV

Machine learning model that allows programs to simulate the human learning model. In the video market, this model is used to generate content recommendations, follow user activity within the platform, and generate metadata through audiovisual content.

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CMS OTT/CTV

Content Management System. System used for the creation and publication of digital content. Its applications range from creating web pages to inserting images, graphics or videos into them.

Technology

API OTT/CTV

Application programming interface. One of its most relevant characteristics is to enable your software to connect with others, facilitating the interaction between them.

Technology

XVID OTT/CTV

MPEG-4 Part 2 video compression library based on the open source code of another codec: DivX.

Technology

Video Hosting OTT/CTV

Web service that allows users to upload, view and share videos from their servers.

Technology