Streaming / Streaming On Demand

Type of audiovisual consumption in which users can immediately view content through the Internet, without previously downloading it.

Technology

More terms of Technology

Live Stream OTT/CTV

Live streaming video in real time that is distributed over the Internet.

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SDK OTT/CTV

SDK stands for Software Development Kit comes: Group of tools with which to create applications for a platform or language-specific coding.

Technology

Bit-rate Management OTT/CTV

The speed at which data is transferred from one point to another is defined by its bit rate. Bit rate can indicate the quality of an audio or video file. With bitrate management, your streaming content is adapted according to the connection capacity available on the end user's network.

Technology

Digital television OTT/CTV

Transmission of television and audio images by encoding video and audio to digital formats. It mainly uses the MPEG data compression standard. However, depending on the area of application, there are several standards: DVB-T - which is the European standard for digital television. ATSC - The American digital television standard. ISDB: the Japanese standard for digital television. DTMB: the Chinese standard for digital television.

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Closed Captioning OTT/CTV

Transcription of the dialogue in the audio channel of a video that is reproduced simultaneously with said video.

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Cookie OTT/CTV

Files sent by a server to a web browser that are stored on the hard drives of users' devices. These files allow the collection of information about the user's browsing activities on the website that created the cookie.

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Smart TV Platform OTT/CTV

Software that enables the operation of a Smart TV, such as Roku, iOS, Android TV and Fire TV.

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CMS OTT/CTV

Content Management System. System used for the creation and publication of digital content. Its applications range from creating web pages to inserting images, graphics or videos into them.

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