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ARR definition

ARR

Stands for Annual Recurring Revenue. This metric indicates the amount of money that a company generates per year through its business model.

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More terms of Business

DTC (Direct to Consumer) OTT/CTV

When the content distributor does not need intermediaries to get their product to the final consumer. For example, Netflix does not require a television channel to show its content; delivered DTC.

Business

Subscription Business Model OTT/CTV

Business model based on subscription payments. Generally, the user pays a fee to access the content on a monthly basis.

Business

Pay-Per-View OTT/CTV

Video on demand service where users pay for the consumption of each video. Also known as TVOD

Business

FAST OTT/CTV

Free TV broadcast services with advertising, that is, they offer free content that would otherwise normally be paid content.

Business

Binge-watching  OTT/CTV

A common practice among OTT video platform users of watching episodes of a web series back to back until the available content of that series is finished.

Business

MRR OTT/CTV

MRR or Monthly Recurring Revenue is the metric that measures recurring monthly income.

Business

KPI OTT/CTV

Key Performance Indicator. General term that refers to measures of the success of a company. Among its indicators is the its revenue growth, participation in the market or the growth of its customer base.

Business

PPV Bundle OTT/CTV

Monetization feature on an OTT platform that allows you to select and watch a package of popular movies or series of a similar genre.

Business
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