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Binge-watching  definition

Binge-watching 

A common practice among OTT video platform users of watching episodes of a web series back to back until the available content of that series is finished.

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CTV OTT/CTV

Connected TV refers to devices that use a television as a screen and connect to the Internet to access audiovisual content.

Business

ITU OTT/CTV

The ITU, which stands for the International Telecommunication Union, is a global organization that was established for the purpose of standardizing and regulating international telecommunications and radio. Its powers include the establishment of interconnection agreements between different countries.

Business

Online video Business OTT/CTV

online service that generates revenue selling access to its videos.

Business

Online vídeo Subscription Business OTT/CTV

Online video company that charges users a recurring fee for accessing its content. Also known as SVOD

Business

MRR OTT/CTV

MRR or Monthly Recurring Revenue is the metric that measures recurring monthly income.

Business

Pay-Per-View OTT/CTV

Video on demand service where users pay for the consumption of each video. Also known as TVOD

Business

Trailer OTT/CTV

Short fragment of audiovisual content intended to promote it and thus attract users to see more or buy the advertised product or service.

Business

FVOD OTT/CTV

Stands for Free video on Demand. Type of video on demand in which the subscriber receives unlimited access to videos without additional payment or display of ads.

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